EXPERIENCE
Production Operations DIRECTOR, EMEA
film & content
Amsterdam
As the overseer of EMEA-wide production operations at Media.Monks, I manage workshops and EMEA production leadership meetings to ensure seamless production practice alignment. I oversee the intake process for creative and production briefs within Media.Monks' central Film & Content team. I monitor ongoing productions across EMEA, optimizing project execution by identifying the right resources, talent, cost-effective strategies, and logistical solutions.
A champion of sustainability, I support the implementation of regulations for AI and environmentally conscious production practices.
As the Production Lead for the BMW & MINI account, I spearheaded the establishment and optimization of the creative and production processes from inception to execution. This involved developing customized production workflows tailored to meet the diverse needs of HQ/global and 29 local markets, ensuring seamless operations across all production projects.
Additionally, I conceptualized, implemented, and managed specialized production and project management teams within the account, fostering collaboration and centralization of operations to enhance efficiency and streamline processes.
I supervised the end-to-end execution of HQ/global video and photo campaigns, meticulously ensuring adherence to process and legal compliance standards throughout ideation, localization, and final delivery stages.
My role also encompassed the onboarding, training, and mentorship of producers, providing focused guidance on production methodologies and operational best practices to optimize team performance and output quality.
Furthermore, I led initiatives to unify production and post-production approces across multiple EMEA offices, promoting consistency and synergy in workflows to drive operational excellence and maximize productivity.
PRODUCTION DIRECTOR
BMW & MINI
Executive Producer
New York & London
I led creative discussions throughout the project life cycle, ensuring alignment with brand vision, budgets and timelines. Serving as a leader at Unilever Studio, I provided guidance to brands and supervised production operations across multiple Unilever Studio global offices, maintaining responsibility for the creative, financial, and logistical success of diverse projects, including TV commercials.
Managing the recruitment, training, and oversight of in-house production teams internationally, I ensured adherence to corporate compliance and best practices. My role extended to overseeing global collaborations, sourcing production partners for cost efficiencies, directly leading production and post-production departments in both the US and the UK and guiding production leads across Europe and North America. Managing over 300 projects annually, I handled schedules and logistics for video and photography projects across various platforms.
I independently established in-house staff, studios, implemented internal processes, and ensured the smooth operation of Unilever Studio.
I lead the creative production of Unilever Studio's most intricate projects.
Reel of video campaign work:
Examples of photography work:
Sr. Production Manager
New York
I managed a diverse portfolio of projects, overseeing outreach programs, home videos, season episodes, pilots, co-productions, animations, apps, games, podcasts, and web projects with budgets spanning from $10,000 to $5 million. I skillfully negotiated and executed deals with vendors, unions (WGA, DGA, AFTRA, AFM, IATSE), and non-union cast and crew. My role extended to managing production logistics for both in-studio and on-location shoots, post recordings, and editing processes. Throughout my tenure, I led productions for a variety of content, including season episodes, specials, pilots in LA and New York for multiple seasons, home videos, Emmy Award-winning outreach initiatives (such as Autism, Incarceration, and gender equality), digital media projects, animations, live events, and corporate initiatives. Demonstrating versatility, I played a pivotal role in the success of Emmy Award-winning projects and ensured the seamless execution of various productions.
Examples of work:
Documentary producer & field producer
New York
I have successfully ideated, written, and produced impactful full-length documentary films and captivating social media segments. These projects have delved into diverse and thought-provoking topics, such as the effects of media violence on society and individuals, the importance of well-being and meaning through Positive Psychology, and the unique perspectives on societal dynamics offered by Observational Theory. Additionally, my work has shed light on the implications and controversies surrounding Genetically Modified Foods, addressed the critical issue of Climate Change, and raised awareness about the ethical aspects of Factory Farming, emphasizing their impact on animals and the environment.
Below are examples of freelance work in photography and film production.
FREELANCE PROJECTS
Miami, Los Angeles & New York
For further details on my previous roles and responsibilities in production, please refer to my LinkedIn profile.